In what will probably be a bunch of social networking sites going public over the next couple of years, LinkedIn has filed for an initial public offering as reported by the WSJ. What’s fascinating about this development is that we get to see their business model – profit, loss and future plans. Essentially learn how… Continue Reading LinkedIn is Going Public
January 2011
The Value of Social Media
Not sure of social marketing’s value? Even though social media is a hot topic, it still is not budgeted appropriately. According to a recent article by emarketer, “social media gets a lot of discussion and even a lot of participation from marketers, but in most cases budgets remain low. One reason for the reluctance to… Continue Reading The Value of Social Media