Interstate Wood & Vinyl Products is a manufacturer of PVC and Wood fences and other related products such as arbors & railings. They also manufacture wire, chain link and metal fences. Their primary wholesale markets are landscape contractors, home improvement companies and retail fence stores.PROBLEM
Interstate wanted to expand their reach in the local market area as well as broaden their reach into the Tri-State area and New England.
CGT Marketing revised the Interstate website and developed an ongoing PPC campaign in these target areas, developed new collateral material, and implemented a Social Media program. These tactics have shown a marked increase in awareness and new customers and orders.