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Having a Blast?

Email is the unsung hero of social media. It has proven itself as a marketing tool to nurture leads, widen sales channels and deepen relationships. However, most people tend to refer to it as an email ‘blast’. By simply calling this valuable tool a ‘blast’ we are not acknowledging its indispensable capacity to interact with
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Social Media: Myths vs truths

Every day you and I are being told about some incredible example of how social media helped a company. It is certainly a hot button topic amongst the media. Like any topical story there is some misinformation being disseminated. To help you decipher fact from fiction here are some social media myths and truths we
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Overwhelmed by Social Media?

Not sure what to do or what to use? If you feel this way, here some helpful tips we’ve learned and developed over the past couple of years. Accept the fact you will never catch up. Social media and all the applications available are exploding at a rate that’s faster that we can ingest. It’s
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New Survey on B2B Decision Makers

Here are the results of our findings: 1. To find product/industry information: 59% still read print trade magazines 64% go to trade magazine’s websites to find product/industry information. 98% will search the internet to find product/industry information. 63% read direct mail 22% refer to social media (blogs, networking sites) 2. As compared to a year
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How to Use Digital and Social Media to Get Business Now!

I’ve put together a exciting new workshop/seminar that can help your business. With all the talk about social media, I felt it was time to offer some clarity and direction. I hope you can join me on April 13th for: How to use Digital and Social Media to get business now! With the increasing pace
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Ad Agency Long Island, New York

The Perfect Fit— Where client and agency align for success. CGT Marketing is a resourceful, full-service business-to-business advertising and marketing agency specializing in developing and implementing customized, results-oriented programs for mid-size and larger companies. Our colleagues and clients recognize us as one of the outstanding ad agencies in Long Island. From strategic planning to the
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Twitter Schmitter

Is Twitter right for you? All the talk, hype, and buzz around Twitter is pretty damn exciting. But what’s the real story? Over the past three months, the number of unique visitors to Twitter’s website appears to have leveled off. Does this mean it’s a passing fad? (In my opinion, this is a result of
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Social Media at Work

There has been more and more talk lately about employee use of Social Networking sites during the workday. There are two sides to this coin – using social media tools (Twitter, LinkedIn and Facebook) for real business related activity and using them strictly for personal interest. The ‘Pro’s’ Social Networking sites can actually be effective
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"CGT Marketing U" Presents Upcoming Law Firm Marketing Seminar Given By Mitch Tobol

Marketing for Law Firms September 23, 2009 In the New Paradigm, Panel discussion sponsored by Israeloff, Trattner & Co., CPAs at the Miller Ridge Inn, Jericho, NY, Attorneys only, 2 CLE credits, registration required, contact Lisa Waterman at waterman@israeloff.com To see all upcoming marketing seminars visit our link here: CGT Marketing Seminars. Marketing companies love
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Letting Go

Over the last few years, we have witnessed the diminishing effectiveness of traditional marketing tactics. However, most firms we meet with still approach the marketplace with a strategy that is based on expectations of past performance. The traditional strategy in marketing, and one that is still taught in most schools is to control your message
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