ad agency

Here’s What to Do if Your Facebook Ads Keep Getting Rejected

Here’s What to Do if Your Facebook Ads Keep Getting Rejected

So, you’ve set up an ad in Facebook Ads Manager, chosen your audience, set the duration of your campaign, specified your budget, and it’s all set to go! You just know the ad will resonate with your audience, and the estimated daily results look promising… You periodically check up on the “Under Review” status to… Continue Reading Here’s What to Do if Your Facebook Ads Keep Getting Rejected

Pandas and Penguins: Google's Changes Upset Website Rankings

Over the past three months, Google has been refining its algorithm with updates named after animals. The first major update was Panda, and the most recent was Penguin. Both updates threw the SEO world into a frenzy; websites that once enjoyed top positions on Google have been penalized for infractions such as keyword stuffing, low… Continue Reading Pandas and Penguins: Google's Changes Upset Website Rankings

Does Your Company Have a Gold Standard of Service?

In all business categories, the defining decision a customer or client makes in determining whether to purchase from you or your competition comes down to one single element: service – the overall experience and delight of dealing with your company. How you structure your customer service experience is a critical part of your marketing plan,… Continue Reading Does Your Company Have a Gold Standard of Service?

Using Twitter to Your Advantage: Part 4 – Twitter for Public Relations

Most (if not all) members of the media have personal Twitter accounts. Search for and follow ones that report for news organizations local to your business. Develop relationships with them by retweeting their tweets and @-ing them with relevant links. If you do this enough times (while not bombarding them with information), they’ll see you… Continue Reading Using Twitter to Your Advantage: Part 4 – Twitter for Public Relations