analytics

Tips To Help Business Owners Improve Website Conversions

Regardless of what industry you are in, every business owner has one thing in common: he/she desires to improve website sales and/or conversions. Here are a few tips that can help improve traffic to your site as well as your conversion rating. Create Compelling Headlines Optimize your titles for your audience first, and the search… Continue Reading Tips To Help Business Owners Improve Website Conversions

Six Essential Web Metrics To Track

Six Essential Web Metrics To Track

Understanding the behavior of website users has become easier – drill-down metrics can track every click made on your website. Here are six essential metrics to help determine if your website is successfully attracting potential customers and to understand their movements on your site: 1. Bounce Rate: Does your home page draw users deeper into… Continue Reading Six Essential Web Metrics To Track