b2c marketing

Marketing tactics that are working in the midst of COVID-19

Marketing tactics that are working in the midst of COVID-19

As the coronavirus pandemic continues to rage, many are turning to social media not only to conduct business but also to consume news updates and connect with friends, family and coworkers. Let’s first look at some facts that have emerged about Marketing and COVID-19: • One influencer agency, Obviously, analyzed 260 of its own campaigns… Continue Reading Marketing tactics that are working in the midst of COVID-19

What B2Bs Should Know About Marketing Automation

What B2Bs Should Know About Marketing Automation

We live in a world where we have an abundance of information at our fingertips. Smartphones and tablets make it easy for us to obtain insane amounts of information anywhere and anytime we want. So in a world where it is so easy to gather information, it makes sense that the people delivering that information… Continue Reading What B2Bs Should Know About Marketing Automation

5 Common B2B Marketing Mistakes to Avoid

5 Common B2B Marketing Mistakes to Avoid

Lately, we have been informing you on various marketing topics, tips and techniques that you should do. This time around, we are going to focus on what you should not be doing. Below, we have compiled a list of five common marketing mistakes that B2B Marketers face every day. 1) Thinking that B2Bs and B2Cs… Continue Reading 5 Common B2B Marketing Mistakes to Avoid