content marketing agency

AI’s Impact on B2B Marketing: a Content Creation Companion

AI’s Impact on B2B Marketing: a Content Creation Companion

AI in B2B content marketing has brought about a mix of both excitement and caution for marketers. Many companies have embraced AI-generated content, incorporating it across channels such as social media, email marketing campaigns, and website design. Even if you haven’t given AI a try yet, you’ve likely heard the ever-increasing buzz surrounding AI’s impact… Continue Reading AI’s Impact on B2B Marketing: a Content Creation Companion

What to Consider When Using AI-Generated Images in Marketing

What to Consider When Using AI-Generated Images in Marketing

Some companies have embraced the use of AI-generated art across various channels, such as social media, email marketing campaigns, and website design. Even if you haven’t ventured into the world of AI-generated content yet, you may have noticed the growing buzz surrounding AI in marketing. Popular AI art generators include tools like Canva, Adobe Sensei,… Continue Reading What to Consider When Using AI-Generated Images in Marketing

6 SEO Tips: Your Business Is One Click Away from Being Discovered

6 SEO Tips: Your Business Is One Click Away from Being Discovered SEO tips from CGT Marketing

SEO (search engine optimization) is a critical part of the buyer’s journey and often the primary source of website traffic. It will: Help people find your business in a Google search. Earn your brand higher rankings via Google. Allow your business to build greater trust and credibility. Increase exposure to potential customers. Ultimately boost traffic… Continue Reading 6 SEO Tips: Your Business Is One Click Away from Being Discovered

5 Social Media Community Management Tips for Manufacturing Marketers

5 Social Media Community Management Tips for Manufacturing Marketers Manufacturing Marketing from CGT Marketing

Since a large portion of your audience is seeking and sharing technical information on social media, it’s important to remember that a critical element of an effective social media program is community management. It’s often overlooked or not attended to on a consistent basis, yet it remains a key step to increasing engagement, which eventually… Continue Reading 5 Social Media Community Management Tips for Manufacturing Marketers

5 Undeniable Benefits of Social Listening

5 Undeniable Benefits of Social Listening Social Listening from CGT Marketing

As a business executive or social media marketer, we know your schedule can be busy, but it’s worth dedicating some time each week to social listening. What is social listening? Social listening involves actively monitoring your social media pages and various online forums for conversations about your brand and products or services. It’s all about… Continue Reading 5 Undeniable Benefits of Social Listening

Top 5 Tips for Establishing Your Business as a Thought Leader

Top 5 Tips for Establishing Your Business as a Thought Leader Becoming an Industry Leader - CGT Marketing

Be the source that your audience wants to come to for information. Establish your company as a thought leader in your industry. The best way to do this is to focus on providing value and engaging your target market. In order to build trust and hold a distinctive position in your customers’ minds, educate your… Continue Reading Top 5 Tips for Establishing Your Business as a Thought Leader

Follow This Winning Formula to Create Valuable Social Media Posts

Follow This Winning Formula to Create Valuable Social Media Posts

Want to Keep Customers Engaged on Social Media? Have you ever seen a company on social media that only posts about their promotional offers? There’s a good chance you stopped following them… How to Create Valuable Content For Social Media Posts Provide Value, Not Sales Copy Sharing too much sales content can actually drive your… Continue Reading Follow This Winning Formula to Create Valuable Social Media Posts