In terms of mobile marketing, we hear a lot about whether or not ad spending is worth it – many marketing dollars are wasted on false clicks. But what about email marketing? According to a report by Forrester Research, 78 percent of email users will access their emails on their phones by 2017 (“Email Marketing… Continue Reading Look to the Future With an Email Redesign
email marketing
How to Win the Email Game and Get Higher Response Rates
If you’ve been “blasting” emails to everyone on your customer list over the past umpteen years, then you’ve left a lot of money on the table – and have probably lost a lot of customers as well – customers who have continuously received emails from you that just aren’t of interest to them. And one… Continue Reading How to Win the Email Game and Get Higher Response Rates
The Best Time to Send Email
A new study from online marketer Hubspot, confirms findings we learned about 6 months ago…the most effective time to send an email broadcast to your customers, no matter which business category you are in, is early Saturday morning. Weekend email campaigns tend to have a much higher click-through rate (CTR) than those sent during the… Continue Reading The Best Time to Send Email
Having a Blast?
Email is the unsung hero of social media. It has proven itself as a marketing tool to nurture leads, widen sales channels and deepen relationships. However, most people tend to refer to it as an email ‘blast’. By simply calling this valuable tool a ‘blast’ we are not acknowledging its indispensable capacity to interact with… Continue Reading Having a Blast?
How to Use Digital and Social Media to Get Business Now!
I’ve put together a exciting new workshop/seminar that can help your business. With all the talk about social media, I felt it was time to offer some clarity and direction. I hope you can join me on April 13th for: How to use Digital and Social Media to get business now! With the increasing pace… Continue Reading How to Use Digital and Social Media to Get Business Now!