Email is the unsung hero of social media. It has proven itself as a marketing tool to nurture leads, widen sales channels and deepen relationships. However, most people tend to refer to it as an email ‘blast’. By simply calling this valuable tool a ‘blast’ we are not acknowledging its indispensable capacity to interact with… Continue Reading Having a Blast?
These challenging economic times require us to be thoughtful, open minded and most of all sensitive to the drivers that make your business successful.We’ve been through two recessions since the 80’s and it is clear that the short and long term affects of cutting marketing efforts have proven to be negative. So, then what else… Continue Reading The Magic Seven