SEO (search engine optimization) is a critical part of the buyer’s journey and often the primary source of website traffic. It will: Help people find your business in a Google search. Earn your brand higher rankings via Google. Allow your business to build greater trust and credibility. Increase exposure to potential customers. Ultimately boost traffic… Continue Reading 6 SEO Tips: Your Business Is One Click Away from Being Discovered
long island marketing agency
Top 5 Tips for B2B Companies to Have an Effective LinkedIn Presence
LinkedIn B2B Marketing If your B2B company isn’t utilizing LinkedIn in your marketing plan, you’re missing out on a huge opportunity that could help your brand engage specific target audiences. LinkedIn is a powerful networking tool for B2B companies. If your goal is to connect with motivated business professionals and market your products/services to B2B… Continue Reading Top 5 Tips for B2B Companies to Have an Effective LinkedIn Presence
5 Social Media Community Management Tips for Manufacturing Marketers
Since a large portion of your audience is seeking and sharing technical information on social media, it’s important to remember that a critical element of an effective social media program is community management. It’s often overlooked or not attended to on a consistent basis, yet it remains a key step to increasing engagement, which eventually… Continue Reading 5 Social Media Community Management Tips for Manufacturing Marketers
5 Social Media Marketing Mistakes Not to Make in 2021
When it comes to social media marketing, there’s always room for improvement. Sometimes the simplest modification can make the biggest difference! Here are five common mistakes that social media marketers make, and that you should not make in 2021! 1. Not developing a content strategy Tracking your posts’ performance and looking at key performance indicators… Continue Reading 5 Social Media Marketing Mistakes Not to Make in 2021
Agile Marketing
Since the start of the COVID-19 pandemic, successfully marketing your company can be challenging. Current events and what’s important to your audience can change on a day-to-day basis and even at a moment’s notice, ultimately affecting your marketing strategy and overall messaging. In fact, according to the Association of National Advertisers, 92% of marketers have… Continue Reading Agile Marketing