Have you seen the Oreo Cookie holiday commercial? It’s here, for your viewing pleasure. We at CGT have watched it, shared it and joked about it. And here’s what makes it a success: It doesn’t take itself too seriously. Hip hop artist Jinx raps in the background, as cartoon Oreo cookie balls dance around. It’s… Continue Reading Oreo Cookie Balls Holiday Commercial: Why It's a Success
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Brands Like Oreo, Walgreens, Have Great Social Media Response to Super Bowl Blackout
During yesterday’s Super Bowl, Twitter was humming with activity about the commercials, with users joining the conversation by hashtagging #BrandBowl. The story of the evening, however, was definitely the half-hour blackout during the third quarter, and the brands that responded in clever ways. Oreo – which had a creative, fun TV spot in the first… Continue Reading Brands Like Oreo, Walgreens, Have Great Social Media Response to Super Bowl Blackout